5 Vital Attributes of a Real Estate Website

To get your website up to speed with mobile internet, we’ve collated five vital attributes of a successful real estate mobile-friendly website. 

Search Engine Optimization (SEO)

In an SEO approach, you are maximizing your website’s visibility by beating competitors in a search engine’s search rankings. You can use an SEO-friendly platform like WordPress, which also has an update and website management capability. Another pillar of effective SEO is to create indexable content that doesn’t sacrifice quality.

Lead Generation Management

The website is not only there to raise awareness of your brand but also to provide leads for future sales. Lead generation can be embedded through website tools. Examples of these tools are those that can log custom searches, saved portfolios, and estate showings. Impeccable integration of the devices is needed to ensure a seamless website visit. The tools must also be visible in case the user wants to put its contact details.

IDX or Internet Data Exchange

The core component of any real estate website. IDX hosts and displays real-time listing databases from local multiple listing services (MLS). A real estate website layout must be integrated with IDX to provide users easy access to current listings in the real estate market. 

The presence of IDX on a real estate website gives it a higher rank in the SEO hierarchy. You can learn more about IDX here. AgentLocator provides comprehensive IDX packages that can you check here.

Layout and Design

The website’s overall functionality and design should provide a user with a full experience. The website is the vehicle wherein you package and introduce your brand. Ensure that the website is error-proof, intuitive, and stylish enough to grab the user’s attention. A well-thought design can be a game-changer in the real estate industry. You can get started here.

Mobile-Friendly Real Estate Website

In 2019, GSMA reports more than 3.5 billion mobile internet subscribers. The immense population proves that companies must provide mobile-friendly websites to cater to the need of the industry. 

The best real-estate company website does not distinguish if the user is viewing through a mobile gadget or a desktop. What matters is that they will have the same excellent user experience with the website. 

Check the templates of real estate websites designed by AgentLocator that perfectly balance both worlds.

If you decide its high time to redesign your real estate website, click here to contact AgentLocator.

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